An Evergreen Marketing Solution
Services
Fully managed influencer marketing services at a discounted rate, or choose the specific influencer marketing services needed.
Start Plan (Fully Managed)
This fully managed influencer marketing plan includes everything associated with influencer marketing for up to 25 influencer/content creator collaborations each month.
Grow Plan (Fully Managed)
This fully managed influencer marketing plan includes everything associated with influencer marketing for up to 50 influencer/content creator collaborations each month.
Scale Plan (Fully Managed)
This fully managed influencer marketing plan includes everything associated with influencer marketing for up to 100 influencer/content creator collaborations each month.
Market Research & Niche Analysis
Identify your customer avatars and the influencers they follow.
- Campaign Goals: Clearly define goals for the influencer marketing campaign (brand awareness, lead generation, etc.).
- Content Strategy: Plan the type of content that will resonate with your audience, ensuring it is informative, relevant, and aligned with your brand.
Influencer Identification & Vetting
- Finding Influencers: Locate influencers whose content, style, and audience align with your brand and objectives.
- Vetting Process: Conduct a thorough vetting process to ensure the influencers are reputable, have genuine engagement, and align with your brand values.
Campaign Brief
Create an influencer brief for your brand, sharing details about your brand, the influence marketing campaign, goals, and budget.
Outreach Email Flow
Create a 4-7 sequence email flow for influencer outreach from our proven outreach template.
Legal and Compliance
- Contracts and Agreements: Draft clear contracts outlining the scope of work, deliverables, compensation, and content rights.
- Compliance: Ensure all parties adhere to legal standards and platform-specific regulations (like FTC endorsement guidelines).
Relationship Management
- Influencer Relations: Build and maintain strong relationships with influencers, ensuring clear communication and understanding of campaign expectations.
- Client Communication: Providing updates and involving you in key decisions.
Campaign Execution & Management
- Content Creation Oversight: Ensure the content created by influencers meets the campaign's standards and objectives.
- Scheduling and Coordination: Manage the timing and coordination of content release to maximize impact.
Scaling and Optimization
- Campaign Adjustments: Make necessary adjustments based on performance data and client feedback.
- Scaling Strategies: Explore opportunities to scale successful campaigns or replicate strategies with other influencers or platforms.
White Listing
Whitelisting is a process where an influencer gives a brand permission to access their social media accounts. This allows the brand to use the influencer's handle for their ads. The influencer retains paid promotional control of their handles.
Influencer Campaign Review
- Campaign Analysis: Conduct a comprehensive review of the campaign to evaluate successes and areas for improvement.
- Client Debriefing: Discuss the outcomes with the client, offering insights and recommendations for future campaigns.
Performance Tracking and Analytics
- Metrics and KPIs: Define key performance indicators to measure the effectiveness of the campaign.
- Data Analysis: Regularly analyze campaign data to assess performance and provide actionable insights to clients.
UGC Evergreen YT Ads
UGC ads are different from organic UGC, which is posted to a brand's social media, and ads, which are implemented with spend behind them.
UGC ads are more cost-effective and authentic than other video/image advertisements.
They are authentic and help build trust.
Research suggests that shoppers who interact with UGC have a 100.6% lift in conversions.
Content Repurposing
Our agency specializes in extending the reach of influencer content. We transform long-form YouTube influencer videos into engaging clips, Reels, TikToks, Shorts, and blog posts. This strategy amplifies the content across multiple platforms, ensuring maximum visibility and engagement for each piece, making our clients' campaigns more impactful and far-reaching.
Negociation
- Cost-Benefit Analysis: Evaluate the potential ROI from collaborating with the influencer to justify the expense
- Benefits to Influencer: Clearly articulate what the influencer stands to gain, beyond monetary compensation, such as exposure to new audiences or long-term partnerships.
Channel Conversion Testing
Leverages pre-existing UGC from influencers in similar niches. By running this content as ads on channels with comparable audiences, we effectively test conversion rates before initiating collaborations. This approach allows us to assess content performance and audience engagement in advance, ensuring more strategic and cost-effective influencer partnerships.
Funnel Hacking
Understanding Audience Engagement: Observing how audiences interact with influencer content and where they are in the buying journey. Note the types of content (videos, shorts, stories, etc.) that generate the most engagement and lead to action, like visiting a website or making.
Start Plan (Fully Managed)
This fully managed influencer marketing plan includes everything associated with influencer marketing for up to 25 influencer/content creator collaborations each month.
Grow Plan (Fully Managed)
This fully managed influencer marketing plan includes everything associated with influencer marketing for up to 50 influencer/content creator collaborations each month.
Scale Plan (Fully Managed)
This fully managed influencer marketing plan includes everything associated with influencer marketing for up to 100 influencer/content creator collaborations each month.
Your Go to Influencer Marketing Agency
Want us to manage your entire influencer campaign?
Our full-service approach ensures your brand story isn't just told — it continues to engage and attract audiences as long as people continue following and trusting influencers and content creators.
FAQs About Our Influencer Marketing Services
Your most frequently asked questions about influencer marketing answered.
Our Agency's Uniqueness: We focus on personalized strategies and have a unique process for matching brands with the perfect influencers.
Successful Campaigns: Yes, we've had several successful campaigns. We can share case studies that highlight our strategies and results.
Measuring Success: We look at engagement rates, traffic, conversions, and brand awareness metrics to gauge success.
Choosing Influencers: We analyze your brand's needs and match you with influencers whose audience and content style align with your brand.
Content Alignment: We work closely with influencers to ensure their content reflects your brand values and message.
Reporting and Analytics: We provide detailed reports on campaign performance, including reach, engagement, and conversions.
Keeping Up with Trends: Our team stays updated with the latest trends and adjusts strategies accordingly.
International Campaigns: Yes, we can manage campaigns in different countries but we only work with English speaking creators.
Crisis Management: We have protocols for handling crises, including immediate response strategies.
Training and Consulting: We offer training and consulting to help your team understand influencer marketing better.
Pricing Models: Our pricing is flexible - we offer packages and can also create custom plans based on your budget and needs.
Budget Constraints: Absolutely, we tailor our strategies to fit various budget ranges.
Negotiations and Contracts: We handle all negotiations and legal agreements with influencers, ensuring clear terms and protection for your brand.
Expected ROI: ROI varies, but we aim for high engagement and conversion rates. We set clear objectives at the start of each campaign.
Specialization: We have experience in various industries and work with a diverse range of influencers.
Campaign Launch Timeline: ~5-7 days. We can launch a campaign quickly once we understand your objectives and finalize the influencer partnership.
Managing Multiple Campaigns: We have a robust system for managing multiple campaigns efficiently and effectively.
Vetting Influencers: We look at their engagement rates, content quality, and audience authenticity. We also do due diligence during the outreach and relationship building stage.
Exclusivity: This depends on the influencer's agreement and campaign goals.
Adapting Strategies Across Platforms: We tailor our strategies to each platform's unique audience and content style.
Managing Relationships: We maintain strong, ongoing relationships with influencers for potential future collaborations.
Regulations and Compliance: We ensure all campaigns comply with legal standards, including proper disclosure of sponsored content.
Handling Underperforming Campaigns: We quickly adjust strategies and can pivot the campaign to improve performance.
Content Creation: We assist in content strategy, but the influencer typically creates the content to keep it authentic.
Brand Safety: We thoroughly vet influencers to ensure they align with your brand's values and avoid any controversy.